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LULI Singapore

F&B / Retail← All clients
★★☆☆☆2 months · since 2026-08-20Knowledge →Creative →
F&B, retail· F&B / Retail

We do: content creation, design

  • · Design work is presented with alternative versions alongside the main option for review
  • · Readability is treated as a key requirement for the design
  • · An event tied to the design work is expected to draw 500 guests
  • · The social feed plan alternates video posts with carousel posts across the scheduled dates
  • · The aesthetic Greg created for "Heights" is used as a visual reference for the design direction
  • · The current script is sent to the collaborator for review before scheduling discussions, rather than waiting for a direction conversation
AM: Jil2nd: Rayne
DriveMeta AdsLuli X Atlas

Goals & performance

Client for 2 months · since 2026-08-20

Oct 2026

0

leads · $0 spent

Sept 2026

0

leads · $0 spent

Cost per lead

—

Monthly avg

0

leads/mo · —/mo

Monthly review overdue

Schedule a review call. The portal has performance data ready — open the client

People & directives

No stakeholders recorded. Add the client’s key people so the system knows whose words carry weight.

What we agreed

All →
  • constraintMost B-roll is shot in raw S-Log; if Atlas is asked to edit or colour-correct clips before handover, additional charges apply.87d
  • constraintWebsite imagery must be real photography, not AI mockups.109d

Data completeness

57%
WhatsApp100 messages, quiet since 61 days ago (group dormant)
Meeting notes2 notes, last 55 days ago
Drive documents2 documents ingested
Meta AdsNo ad account linked
Knowledge base38 facts (0 approved, 0 angle material) — no angle material, none approved
Creative history29 pieces extracted
ClickUp archive289 items

Gaps — the team may assume we have this

  • Last meeting note is 55 days old — are review calls being recorded?
  • No Meta ad account — spend, leads, and campaign data won't flow
  • No angle material — creative strategy can't generate angles

Client health

Needs attention
−No recent messagesNo WhatsApp activity in 30 days

Creative pipeline

Facts
0
Material
0
Drafts
38
Insights
1
Angles
1
Decisions
4

Team

2 assigned
  • JJil· Account manager
  • RRayne· Support

Account

Business
F&B, retail
Website
—
Services
content creation · design
Primary AM
Jil
Secondary AM
Rayne

Changelog

what happened, decided and delivered — the second brain
  1. 2026-08-30Delivered: Strategy run finished: 1 insights, 2 angles, 7 copy variants kept of 7.
  2. 2026-08-23Ingested "Atlas x Luli – 2026/07/22 16:54 GMT+08:00 – Notes by Gemini": 8 new facts, 0 escalations.
  3. 2026-08-23Ingested "Atlas x Luli – 2026/07/01 16:26 GMT+08:00 – Notes by Gemini": 30 new facts, 4 escalations.
  4. 2026-08-20Account details updated: businessType, services, amPrimary, amSecondary, industry.
  5. 2026-08-20Imported from the Drive client roster. History arrives via the notes sweep.