Parklab Group
← All clients- · Parklab's outdoor fitness equipment includes the ability to charge a phone while exercising
- · Parklab's Pine Close site includes a senior corner
- · Parklab's Pine Close site includes sports flooring
- · Parklab's Pine Close site includes fitness equipment
- · Parklab's Pine Close site includes a badminton court with soft flooring
- · Parklab is shifting its content focus toward the fitness and sports portion of its offering, on the basis that it already has enough play and educational-play material
AM: Jil
Before you speak to them
A flagged riskKid talent for the September shoot is not yet secured — Jensen will either source children or recruit families impromptu at the playground with a token of appreciation.
Nothing heard in 81 daysLast statement on the record is dated 2026-07-28.
6 contradictions unsettledSomething in their record disagrees with something else, and nobody has decided which is right.
4 statements need re-confirmingOld enough that the client may have moved on. Worth raising on the next call rather than assuming.
Goals & performance
Client for 2 months · since 2026-08-20Oct 2026
0
leads · $0 spent
Sept 2026
0
leads · $0 spent
Cost per lead
—
Monthly avg
0
leads/mo · —/mo
Monthly review overdue
Schedule a review call. The portal has performance data ready — open the client
People & directives
No stakeholders recorded. Add the client’s key people so the system knows whose words carry weight.
What we agreed
All →- constraintTeam members appearing on camera should avoid big logos and expensive branded clothing to avoid audience backlash about wealth.82d
- constraintThe signed package covers only two location shoots per production; a third location needs Kai's approval and possibly additional charges.82d
- preferenceWait three days after posting before boosting, so the algorithm has time to reach a wider audience; boosting drives awareness, not leads.82d
- preferenceJil proposed adding Chinese to captions to engage the China-based and local Chinese-speaking audience; left open for Parklab to decide.82d
- preferenceJensen dislikes the LinkedIn tone ("very cringy") and wants less founder-on-camera content; September will feature more kids and end users, with founder content reduced but not dropped.82d
Data completeness
43%WhatsAppNo client group linked
Meeting notes3 notes, last 52 days ago
Drive documents3 documents ingested
Meta AdsNo ad account linked
Knowledge base46 facts (0 approved, 0 angle material) — no angle material, none approved
Creative history18 pieces extracted
ClickUp archive135 items
Gaps — the team may assume we have this
- No WhatsApp group — client conversations aren't being captured
- Last meeting note is 52 days old — are review calls being recorded?
- No Meta ad account — spend, leads, and campaign data won't flow
- No angle material — creative strategy can't generate angles
Client health
Needs attention−No recent messagesNo WhatsApp activity in 30 days
Creative pipeline
Team
1 assigned- JJil· Account manager
Account
- Business
- —
- Website
- —
- Services
- —
- Primary AM
- Jil
- Secondary AM
- —
Changelog
what happened, decided and delivered — the second brain- 2026-08-30Delivered: Strategy run finished: 1 insights, 2 angles, 7 copy variants kept of 7.
- 2026-08-26Ingested "Parklabs X Atlas Sync Up – 2026/08/26 10:59 GMT+08:00 – Notes by Gemini": 18 new facts, 0 escalations.
- 2026-08-24Ingested "Atlas Media x Parklab Group – 2026/07/28 15:58 GMT+08:00 – Notes by Gemini (first 40k chars)": 16 new facts, 1 escalations.
- 2026-08-23Ingested "Parklab Proposal Call – 2026/07/09 14:27 GMT+08:00 – Notes by Gemini": 12 new facts, 5 escalations.
- 2026-08-20Imported from the Drive client roster. History arrives via the notes sweep.