Oloid Studio
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One click — finds an insight, builds the argument, writes copy, generates the image.
Full strategy run (multiple insights, angles, copy)
Strategy
Reads what is known about this client and their market, then works out what is worth arguing, how to argue it, and writes the copy. Takes a few minutes.
Insights
what is worth arguing, and why only we canSpace planning only sells when it appears as one object: the buyer who converted did so over a pull-down dish rack, not over a floor plan — so the argument should be the fitting, and the proof is that the same two people who draw it also build and inspect it.
killedmechanismdraftOnly we can say it: A pure ID firm cannot honestly say the fitting was built by the people who drew it — they hand the drawing to a contractor and the fitting is negotiated away or approximated. A pure contractor cannot say the fitting came from a space-planning decision made for this floor plan. Oloid operates as both interior designer and renovation contractor with one six-step process ending in its own inspection and handover, run by two named co-founders, so the drawing and the object have the same author. That is a structural fact about the firm, not a claim about caring more.
Critic: The 'designer and contractor under one roof' structural claim is table-stakes in this market — it's a standard differentiator every integrated design-build firm already runs, not something ownable to Oloid. The dish-rack anecdote isn't in the approved facts (fabricated specificity to dress up a generic claim), and the leap from 'two co-founders run the firm' to 'the same two people personally draw, build, and inspect every fitting' is unsupported — no fact establishes founder-level hands-on execution at that granularity. This is imitation-proof language wrapped around a structurally generic claim. Could be run unchanged by: Any design-and-build renovation firm in Singapore (a common, widely-advertised positioning).
7 constraints on how this may be written
- — Do not assert anything about the category — scam rates, how often people renovate, what competitors claim — no market research exists for this domain yet
- — Do not lead with 8 years, 80+ homes or 100+ customers; these are context and proof, never the argument
- — Do not name or reference the specific lead or any lead data from the tracking sheet in public creative
- — Do not make the free 3D offer the idea; it is an offer variable, and it can sit in the offer slot only
- — Do not claim accreditations, licences, awards or guarantees — no such facts are approved
- — Do not use 'not just a renovation, but...' or any negation-then-correction framing of the design-versus-build point; state it positively
- — Do not describe fittings from projects Oloid did not build, and do not show reference imagery as if it were own work
Angles
an angle and one copy variant must both be approved before anything generates+ Write one by handThe same two people draw it, build it and inspect it
mofdraftWho actually builds the kitchen in that 3D drawing?
The small fittings that make a small kitchen work
tofapprovedgeneratesWhere do you dry your dishes when there's no window above the sink?
Creative
every render is read back and checked before it counts2 approved lines with no creative yet. Directing costs cents; rendering costs credits.
No creative yet. Approve copy first, then direct it.
Script Library
0No scripts yet. Add past scripts so the AI learns your voice.