Apple & Apondle

“So I have five products for now. U maybe probably we'll be having another one more this year.” — apple

“Okay. So now I really hardly post. Maybe just like I post two around two or three post per month now.” — apple

“So for September, we came up with two content for a pondo, three content for yourself to post privately.” — Jil Micole Lee

“But they are mainly the 18 to 458 range I would assume for the women side of things, right?” — Jil Micole Lee

“Maybe I figure out how to lock in first because I'm the only one logging in.” — Apple Chan

“And um in terms of a pondo just to learn a little bit because you told me that you do Tik Tok live. Are these live like recorded?” — Jil Micole Lee

“No, I don't I don't” — apple chan

“Uh if it's some impromptu stuff might be my iPhone or else I can use my DJI to shoot.” — Apple Chan

“But if not, just not at the moment. Yeah, it's just me.” — apple

“Uh I'm okay. I'm okay. But of course, not every video with them in it. Yeah. I also have to see their mood and the time because my son will be in school and I don't want to bring it like, oh, it's their job to help me create content.” — apple

“Oh, he will be glad if I talk about his business like I'm helping him to promote. Yeah, I'm fine.” — apple

“No, he'll be in school. Uh, at 5. I mean, I can I can arrange for him not to go to school or just pick him up earlier if if yall need him.” — apple chan

“he can respond in English well but in Cantonese he will only follow after what I say and he understands a bit but I can't converse him him with him in full Cantonese like he can't respond he can't reply in Cantonese.” — apple chan

“It's naturally recorded. So I don't really save because I'm not the only one doing I have other creators doing it for a pond.” — apple

“But can I just know a little bit what are the equipments that you have at home? I'm sure you have the ball thing, right? That big” — Jil Micole Lee

“uh Tik Tok and Say” — Apple Chan

“Lunch. Not yet. Yeah. No, no, no not no promo or anything else.” — Apple Chan

“So I have five products for now. U maybe probably we'll be having another one more this year.” — apple

“will be together. Okay.” — Apple Chan

“usually the toning ball and sunblock will be together because it's more of a day day routine” — Apple Chan

“This is uh ponder divine is the night cream. Serum is the other glow bottle.” — Apple Chan

“website” — Apple Chan

“But for the Apo one, let's prioritize that first because your own personal content you can show on your own time.” — Jil Micole Lee

“Yeah. The rest will be just benefits per video something like that. Maybe if like let's say out of five uh just two that need me to be in it the rest don't really need.” — apple

“So we just need to talk about that a little bit more like an educational thing.” — Jil Micole Lee

“Aondo filming location Filming for Aondo content is set to take place at the founder's home.”

“Then last time the discussion with you that I had for a pondo was that we don't feature too much of you in the videos anymore. So we need to start doing that and then do collaboration posting.” — Jil Micole Lee

“normally we say it's talking head but when we edit the time we actually would lay a lot of bureau one so you won't see too much of you talking” — Jil Micole Lee

“we don't really have a lot of content like video content for fun. mostly are uh images and all then probably some videos that I've done on my own uh we post on Tik Tok and all that but we don't really do much on content creation for for that brand” — apple

“I also need to help a pond on metric is not connected yet. Can I get your help to connect it when you're free?” — Jil Micole Lee

“Can we have another alternative? Because my belly not that huge yet also. It's visible but it's not very very very huge.” — apple chan

“So, we wanted to feature your husband in this video, but maybe you see how open he is with acting this out with you.” — Jil Micole Lee

“Can can maybe we do one that” — Jil Micole Lee

“Oh, that one. Okay. That one can.” — apple chan

“but for this one is the get ready with me talking about the serum and the cream.” — Jil Micole Lee

“One is talking about the sun block and the skin toning ball in a two-step kind of thing just showcasing people how you use both um skin care tools together basically.” — Jil Micole Lee

“Deliverable scope restriction Project deliverables are restricted to video content only, excluding static and carousel posts.”

“Uh part of it,” — apple

“So for September, we came up with two content for a pondo, three content for yourself to post privately.” — Jil Micole Lee

“So, I think it's the same cadence as your personal brand then. So, four to five for both.” — Jil Micole Lee

“I don't like too long videos. I don't like anything more than uh 1 minute or so. So 30 around 30 seconds is good. 30 to 40 seconds is good or even shorter I'm fine too.” — apple

“we can edit the script while you talk” — Jil Micole Lee

“Then we change the script for in on Tuesday morning before I come over if” — Jil Micole Lee

“So for now, let's say let's say we just start off with five videos, right? I can have a mixture of maybe just two a door and three my personal first, then we we we test it out, see how it goes.” — apple

“Yeah. Real farming would be good.” — Apple Chan

“uh for my um for my for my AON is a skin care brand. So, uh all the while the marketing and design I I built them up myself.” — apple

“because I do quite a lot of fitness before my pregnancy So like I'm more into fitness, healthy healthy stuff, healthy beauty, self-love kind of direction, I think.” — apple

“I not not everything on family and and my son.” — Apple Chan

“Oh, no, no. It's also e-commerce product.” — apple

“Mhm.” — Apple Chan

“So I thinking towards the direction of like uh mom mom kind of humor or mom lifestyle kind of content like uh parenting or kids content and also uh beauty.” — apple

“Uh not fashion for sure because I'm not going into that. Um maybe more uh beauty not as well because um I have my own beauty brand. I I only want to focus my on my own beauty brand. Then probably lifestyle brands. Yeah, lifestyle and kids brand or maybe it can be holiday as well like hotels or that.” — apple

“uh yes I want to draw more on female audience rather because last time my account come more more towards the male audience.” — apple

“So it's more of um very natural natural and funny kind of video like the one of me and Jensa as well. The one in the car is very simple. It's very simple but there's a lot of engagement and and views as well.” — apple

“It's like uh yes it it is safe but it's not like I want pregnant woman to use the product.” — apple chan

“I saw you tried out the Cantonese one and did really well.” — Jil Micole Lee

“I think more of comedy and realistic kind of. Yeah. Comedy and realistic video. If for if for parenting more a little bit of comedy.” — apple

“So the videos is more of like yes getting awareness but I'm not heavily depending on that for now.” — apple

“the script is actually meant to not sound like too pregnant lady focus. It's more on the how it recovers your skin and how it's hydrating for the skin. But I just wanted to see if we can add in the fact that it's pregnant lady friendly that that aspect.” — Jil Micole Lee

“So is skin care more important than having thick makeup on to look good” — apple

“because the brand um goal is like to effortless beauty to make it um I created this brand for woman to to go as little makeup as possible to look very clean kind of” — apple

“So the ultimate goal is for I hope there will be more reach, more followers and also um of course like you say like more brands to come in aboard on board then when we have when I have campaign I can still engage you all to carry on doing other other campaigns as well.” — apple

“Maybe it's something more. It's like the the first few feet. something more clean and yeah more educational as well” — apple

“maybe more of like motherhood but um motherhood but yet at the same time encouraging other motherhood with certain things like that that you still need self- love uh beauty keeping up with fitness you know that kind of thing is really more of encouraging uh with motherhood” — apple