Leads
1028 in GHL · synced 09:13Leads
1028
$81 per ad lead since 07/03
981 attributed from ads, 41 inbound or referral, 1 not attributable
Booked
225
22% of leads
$436 per ad booking
Showed
98
44% of booked
$823 per ad show
Closed
51
52% of showed
$2,101 per ad close
Ad spend
$79,840
596 days synced
from 2024-07-03
All leads ever. Spend is the agency's own lead campaigns on Meta. Cost figures divide it by attributed ad leads only: inbound and referral leads cost no media. Revenue is paid invoices matched to the lead.
98 leads, 51–98 · sort newest · oldest · rating · name
| Came in | Lead | Contact | Where | Rating | Pickup · Appt · Show | Remarks |
|---|---|---|---|---|---|---|
| 2026-02-03 Ads | Daphne Hotel Royal Group | $,000 - $10,000 | ||||
| 2026-02-03 Ads | Lee TL Education | $3,000 - $5,000 | ||||
| 2026-02-03 Ads | James Enjoy Eats Pte Ltd | $3,000 - $5,000 | Became a client: company matches Enjoy Eats Pte Ltd (portal client record, start date not recorded). Status set to Closed on 21 Sep 2026 from that match, not from the sales sheet. | |||
| 2026-01-28 Ads | Jacky Lavoro Talento | $3,000 - $5,000 | ||||
| 2026-01-25 Ads | Suresh Parthasarathy IChange Pte. Ltd. | >$10,000 | ||||
| 2026-01-24 Ads | Shiyamalla Shashi Kumar Servora Recruitment | $3,000 - $5,000 | ||||
| 2026-01-24 Ads | Joan Kiddy Up Pte Ltd | $3,000 - $5,0004.9k | sheet had "922228"; Also submitted 2026-01-13 as Joan | |||
| 2026-01-23 Ads | Kevin Chess.sg | $3,000 - $5,000 | ||||
| 2026-01-22 Ads | WeiQiang Chan Reno Bee Pte Ltd | $3,000 - $5,000 | ||||
| 2026-01-21 Ads | Adrian Chiang Supercamp SG | $3,000 - $5,000 | After CNY | |||
| 2026-01-21 Ads | Liu Hsin Formosa Delights | $3,000 - $5,000 | ||||
| 2026-01-21 Ads | Jerry Leow Defour Home Studios Pte Ltd | $5,000 - $8,000 | ||||
| 2026-01-20 Ads | Elizabeth Ng Kim Robinson | $3,000 - $5,000 | ||||
| 2026-01-19 Ads | Keith Toh Goodnessee | $3,000 - $5,000 | brokie | |||
| 2026-01-16 Ads | Selene Indigo Education Group | $3,000 - $5,000 | ||||
| 2026-01-14 Ads | Jensen Goh Parklab Pte Ltd | $3,000 - $5,0003.45k++ | ||||
| 2026-01-14 Ads | Chris Soo PropNex Singapore | $3,000 - $5,000 | After CNY | |||
| 2026-01-12 Ads | Robin Healthtinity | $3,000 - $5,000 | ||||
| 2026-01-11 Ads | Joy Toh Lifen Powerful Negotiators At PropNex | $3,000 - $5,000 | After CNY | |||
| 2026-01-11 Ads | Sonia Tan The Sequoia Vision | $3,000 - $5,000 | Became a client: company matches The Sequoia Vision (GHL sub-account created 2026-01-23). Status set to Closed on 21 Sep 2026 from that match, not from the sales sheet. | |||
| 2026-01-10 Ads | Vღl Nous Education Studio | $3,000 - $5,000 | ||||
| 2026-01-10 Ads | Barry Koh Pg Fit | $3,000 - $5,000 | ||||
| 2026-01-10 Ads | Martin Dreamcatcher Interior Design | $3,000 - $5,000 | low quality lead | |||
| 2026-01-10 Ads | Rick Create | $3,000 - $5,000 | ||||
| 2026-01-09 Ads | Rene Cyz | $3,000 - $5,000 | ||||
| 2026-01-09 Ads | Darren Chng Yongsheng Carpenter | $3,000 - $5,000 | ||||
| 2026-01-06 Ads | Matt Kopi Recruit | $3,000 - $5,000 | ||||
| 2026-01-06 Ads | Kishore M CrowdFund Junction | $3,000 - $5,000 | after CNY; Re-submitted 2026-02-02; Re-submitted 2026-07-08 as Kishore M / Blockchain Events & Training with +6596472443 (No pickup on that number) | |||
| 2026-01-05 Ads | Henry Yap PN. | $3,000 - $5,000 | ||||
| 2026-01-05 Ads | Alan My Queen | $3,000 - $5,000 | march | |||
| 2026-01-05 Ads | Joel EasyCleanSG | $3,000 - $5,000 | follow up on friday | |||
| 2026-01-05 Ads | Hafiz Hanai Co Pte Ltd | $3,000 - $5,000 | ||||
| 2026-01-05 Ads | Valerie Tan | $3,000 - $5,0003.5k | ||||
| 2026-01-01 Ads | Elaine SHE Real Estate | $3,000 - $5,0008.1k+ | ||||
| 2025-12-31 Ads | Nicole de Souza Bright Steps | $3,000 - $5,000 | ||||
| 2025-12-29 Ads | Damien Tan PropNex Singapore | >$10,000 | ||||
| 2025-12-29 Ads | Melvin Aibi International Pte Ltd | $3,000 - $5,000 | follow up in feb | |||
| 2025-12-27 Ads | Neelendra Jain The Happy Root Pte Ltd | $3,000 - $5,000 | follow up; repeat leads; Re-submitted 2026-01-25 | |||
| 2025-12-25 Ads | Loh Yong Jian Https://www.myafterlifeplanner.sg/ | $3,000 - $5,000 | ||||
| 2025-12-18 Ads | Joyce SGDrivers Your Car Insurance And Car Loan Specialist | $3,000 - $5,000 | After CNY | |||
| 2025-12-18 Ads | Tong Meng Koh Infinity Tea | $3,000 - $5,000 | sat 11am | |||
| 2025-12-17 Ads | Andrew Pang Kintsugi Spectre Pte Ltd | $3,000 - $5,000 | 22nd Dec | |||
| 2025-12-12 Ads | Ernest Liew PropNex Singapore | $3,000 - $5,0007k++ | end of month | |||
| 2025-12-09 Ads | Jaelyn Goh Propnex | $3,000 - $5,0004-5k | ||||
| 2025-12-07 Ads | Kevin CK Lim ERA | $3,000 - $5,000 | ||||
| 2025-12-07 Ads | Pak Kiren Renovation | $3,000 - $5,000 | First submission 2025-12-07 with +6581254987: called, no appointment, Not pursued. Re-submitted 2026-01-24. Re-submitted 2026-07-03 with +6588629108: called, appointment, showed up, Lost | |||
| 2025-12-06 Ads | Vick Chandra Atlas & Bone | $3,000 - $5,0009k++ | ||||
| 2025-12-05 Ads | Ali Selamat Event Ventures | $3,000 - $5,000 | follow up mid-end jan |
Where the leads came from, and what each source cost
| Source | Spend | Leads | Booked | Showed | Closed | Cost / lead | Cost / booked | Cost / closed | Revenue paid |
|---|---|---|---|---|---|---|---|---|---|
| Ads | $79,840 | 987 | 185 | 97 | 39 | $81 | $432 | $2,047 | $0 |
| Inbound | — | 33 | 32 | 1 | 10 | — | — | — | $4,000 |
| Referral | — | 8 | 8 | 0 | 2 | — | — | — | $0 |
| By campaign (spend matched on the exact campaign name) | |||||||||
| OLD ATLAS MEDIA (pre Dec 2025) | no spend synced | 450 | 30 | 0 | 20 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM | $14,252 | 202 | 62 | 42 | 8 | $71 | $230 | $1,782 | $0 |
| NEW ATLAS MEDIA FORM 2.0 | $14,034 | 128 | 50 | 30 | 7 | $110 | $281 | $2,005 | $0 |
| Atlas Media Campaign | $15,165 | 116 | 22 | 13 | 3 | $131 | $689 | $5,055 | $0 |
| Atlas Media Campaign – Testing | $8,414 | 91 | 18 | 10 | 1 | $92 | $467 | $8,414 | $0 |
| ATLAS MEDIA SERVICE LP | $966 | 2 | 1 | 1 | 0 | $483 | $966 | — | $0 |
| NEW ATLAS MEDIA | $843 | 1 | 1 | 1 | 0 | $843 | $843 | — | $0 |
| NEW ATLAS MEDIA (not yet in sheet) | no spend synced | 1 | 1 | 0 | 0 | — | — | — | $0 |
| By ad set (lead counts; spend is only synced per campaign) | |||||||||
| NEW ATLAS MEDIA FORM › BATCH001_FULLSUITE_FORM | — | 194 | 56 | 41 | 8 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH002 | — | 121 | 14 | 0 | 5 | — | — | — | $0 |
| Atlas Media Campaign – Testing › Batch001 | — | 82 | 17 | 9 | 1 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH010 | — | 80 | 3 | 0 | 3 | — | — | — | $0 |
| Atlas Media Campaign › Batch002-Testimonials | — | 78 | 15 | 9 | 1 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM 2.0 › BATCH001_FULLSUITE_FORM | — | 77 | 31 | 27 | 6 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH003-S2 | — | 66 | 3 | 0 | 3 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH007 | — | 55 | 5 | 0 | 5 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM 2.0 › BATCH001_FULLSUITE_FORM – Copy | — | 42 | 11 | 3 | 1 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH003-S4 | — | 30 | 0 | 0 | 0 | — | — | — | $0 |
| Atlas Media Campaign › Batch001-Fullsuite | — | 27 | 4 | 2 | 1 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_IMG_BATCH001 | — | 23 | 0 | 0 | 0 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › (ad set not recorded) | — | 19 | 1 | 0 | 1 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH003-S1 | — | 15 | 1 | 0 | 1 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH006E | — | 14 | 1 | 0 | 1 | — | — | — | $0 |
| By ad (lead counts) | |||||||||
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH003-S2 › ATLASMEDIA_VID_BATCH003-S2 | — | 66 | 3 | 0 | 3 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM › BATCH001_FULLSUITE_FORM › BATCH001_FULLSUITE_VID2_FORM | — | 61 | 15 | 13 | 0 | — | — | — | $0 |
| Atlas Media Campaign – Testing › Batch001 › BATCH001_BADAGENCYEX | — | 61 | 12 | 6 | 0 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH002 › ATLASMEDIA_VID_BATCH002_A | — | 56 | 4 | 0 | 2 | — | — | — | $0 |
| Atlas Media Campaign › Batch002-Testimonials › BATCH002_TED | — | 54 | 5 | 1 | 0 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH002 › ATLASMEDIA_VID_BATCH002_B | — | 53 | 9 | 0 | 2 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM › BATCH001_FULLSUITE_FORM › BATCH001_FULLSUITE_VID6_FORM | — | 51 | 16 | 9 | 0 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH007 › ATLASMEDIA_VID_BATCH007E | — | 39 | 5 | 0 | 5 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH010 › ATLASMEDIA_VID_BENEFITS | — | 35 | 1 | 0 | 1 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM › BATCH001_FULLSUITE_FORM › BATCH001_FULLSUITE_VID5_FORM | — | 35 | 16 | 12 | 3 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM 2.0 › BATCH001_FULLSUITE_FORM › BATCH001_FULLSUITE_VID11_FORM – Copy | — | 34 | 13 | 12 | 5 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH003-S4 › ATLASMEDIA_VID_BATCH003-S4 | — | 30 | 0 | 0 | 0 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM 2.0 › BATCH001_FULLSUITE_FORM › BATCH001_FULLSUITE_VID2_FORM | — | 28 | 12 | 9 | 0 | — | — | — | $0 |
| Atlas Media Campaign › Batch001-Fullsuite › BATCH001_JIL | — | 27 | 4 | 2 | 1 | — | — | — | $0 |
| Atlas Media Campaign › Batch002-Testimonials › BATCH002_OCCRA | — | 24 | 10 | 8 | 1 | — | — | — | $0 |
Spend is the agency's own lead campaigns only (matched by campaign name; event, client and recruitment campaigns on the shared account are excluded), synced daily from Meta. Revenue is paid invoices matched to the lead's email; deal sizes typed on the sheet are not money. Spend is synced per campaign per day, so ad set and ad rows show lead counts only until the ad-level sync exists.
Lead tally against Meta Meta 1108 · GHL 986 · 1 not attributable
| Month | Meta form leads | GHL leads, matched | Gap | Not attributable | Spend |
|---|---|---|---|---|---|
| 2026-10 | 6 | 0 | +6 | $951 | |
| 2026-09 | 53 | 45 | +8 | 1 | $4,970 |
| 2026-08 | 73 | 67 | +6 | $7,117 | |
| 2026-07 | 83 | 79 | +4 | $9,195 | |
| 2026-06 | 17 | 12 | +5 | $3,872 | |
| 2026-05 | 26 | 24 | +2 | $2,559 | |
| 2026-04 | 28 | 29 | -1 | $2,997 | |
| 2026-03 | 37 | 39 | -2 | $3,103 | |
| 2026-02 | 43 | 37 | +6 | $4,961 | |
| 2026-01 | 148 | 134 | +14 | $9,591 | |
| 2025-12 | 68 | 70 | -2 | $6,206 | |
| 2025-09 | 11 | 10 | +1 | $1,310 | |
| 2025-08 | 63 | 53 | +10 | $4,687 | |
| 2025-07 | 24 | 21 | +3 | $1,494 | |
| 2025-06 | 27 | 11 | +16 | $1,648 | |
| 2025-05 | 44 | 36 | +8 | $2,479 | |
| 2025-04 | 9 | 8 | +1 | $188 | |
| 2025-03 | 40 | 31 | +9 | $1,781 | |
| 2025-02 | 31 | 26 | +5 | $1,431 | |
| 2025-01 | 20 | 18 | +2 | $1,135 | |
| 2024-11 | 28 | 26 | +2 | $667 | |
| 2024-10 | 86 | 74 | +12 | $2,153 | |
| 2024-09 | 57 | 56 | +1 | $1,739 | |
| 2024-08 | 28 | 27 | +1 | $1,860 | |
| 2024-07 | 58 | 48 | +10 | $1,747 | |
| 2023-09 | 0 | 5 | -5 | — |
Meta counts every form submission on the agency's lead campaigns; GHL counts contacts whose campaign field is that Meta campaign. Gaps are submissions that never became a contact: junk removed, repeat submissions, or never reached the sheet. Not attributable means the lead's campaign label is missing or is not a campaign we ran; those are listed but never counted in cost or performance.
How these numbers are made
Leads, booked, showed and closed count every lead whose date falls in the window. The SOP rates (qualification, booking, show, close) are measured on Current and Renewed cohorts only; legacy leads are listed but not measured. In this window: 1028 legacy leads, 225 booked, 98 showed, 51 closed.
Spend is the agency's own lead campaigns on Meta, by campaign name, synced daily. Cost per lead uses ad-sourced leads in GHL; Meta counted 1108 form leads in the same window. Revenue is paid invoices matched to the lead's email; deal sizes typed on the sheet are not money. Projection is spend to date plus every active ad set's daily budget for the days left.