Leads
1028 in GHL · synced 09:13Leads
1028
$81 per ad lead since 07/03
981 attributed from ads, 41 inbound or referral, 1 not attributable
Booked
225
22% of leads
$436 per ad booking
Showed
98
44% of booked
$823 per ad show
Closed
51
52% of showed
$2,101 per ad close
Ad spend
$79,840
596 days synced
from 2024-07-03
All leads ever. Spend is the agency's own lead campaigns on Meta. Cost figures divide it by attributed ad leads only: inbound and referral leads cost no media. Revenue is paid invoices matched to the lead.
32 leads · sort newest · oldest · rating · name
| Came in | Lead | Contact | Where | Rating | Pickup · Appt · Show | Remarks |
|---|---|---|---|---|---|---|
| 2026-09-09 Inbound | Diana Estetica Beauty | $3,000 - $5,000 | On calendar 2026-09-10 09:00 | Phone, email and date from GHL record (Diana L, Estetica) | ||
| 2026-08-04 Inbound | Melissa Curious Club | $3,000 - $5,000 | On calendar 2026-08-07 03:30 | Phone, email and date from GHL record (Melissa, The curious club) | ||
| 2026-07-25 Inbound | Jack Chan Synergy | $3,000 - $5,000 | On calendar 2026-07-29 02:00 | Phone, email and date from GHL record (Jack Chan, Synergy Financial Advisers) | ||
| 2026-07-17 Inbound | Bernard Design | $5,000 - $8,000 | On calendar 2026-07-20 02:00 | Phone, email and date from GHL record (Bernard Chen, Oxygen Studio Designs) | ||
| 2026-07-09 Inbound | Chris Connect Capital | $3,000 - $5,000 | On calendar 2026-07-11 02:00 | Phone, email and date from GHL record (Chris, Connect Capital (S) Pte Ltd) | ||
| 2026-07-08 Inbound | Elizabeth Kapa | $3,000 - $5,000 | On calendar 2026-07-10 06:00 | Phone, email and date from GHL record (Elizabeth, KAPA Pte Ltd) | ||
| 2026-07-06 Inbound | Wei Xiang Froggyfx | $3,000 - $5,000 | On calendar 2026-07-06 03:30 | Phone, email and date from GHL record (Chew Wei xiang, Bespoke Trading Strategies) | ||
| 2026-07-05 Inbound | Steph Lashes | $3,000 - $5,000 | On calendar 2026-07-10 07:30 | Phone, email and date from GHL record (Steph, @lashwithsteph.sg on ig) | ||
| 2026-07-03 Inbound | Wei Ren Gamma | $3,000 - $5,000 | On calendar 2026-07-04 09:30 | Phone, email and date from GHL record (Goh Wei ren, Gamma Learning Centre Pte. Ltd.) | ||
| 2026-05-25 Inbound | Harold | $3,000 - $5,000 | On calendar 2026-05-28 10:00 | Phone, email and date from GHL record (Harold Harjantho, PIERZEL) | ||
| 2026-05-20 Inbound | Germaine Hydse | $3,000 - $5,000 | On calendar 2026-05-22 02:00 | Phone, email and date from GHL record (Germaine Or, Hydse Pte Ltd) | ||
| 2026-05-18 Inbound | Amin Overwrite | $3,000 - $5,000 | On calendar 2026-05-20 08:00 | Phone, email and date from GHL record (Amin, overwritehub) | ||
| 2026-05-14 Inbound | Mia Onnie Lens | $3,000 - $5,000 | On calendar 2026-05-18 06:00 | Phone, email and date from GHL record (Mia Jiang, Ks bae Pte Ltd) | ||
| 2026-04-03 Inbound | Kenneth/Derek The Be Company | $3,000 - $5,000 | On calendar 2026-04-07 04:00 | |||
| 2026-02-22 Inbound | Yong Zhe Synapse Education | $3,000 - $5,0004k | On calendar 2026-02-24 04:00 | |||
| 2026-02-02 Inbound | Matthew Custore | $3,000 - $5,000 | On calendar 2026-02-05 05:00 | |||
| 2026-01-24 Inbound | Shawn Ong Helix Performance Lab | $3,000 - $5,0004k | On calendar 2026-01-29 03:00 | |||
| 2024-10-27 Inbound | John Tan Groove Interior Design Pte Ltd | Also on the Inbound tab of the old sheet as John / Groove Interior, coloured orange (follow up again) | ||||
| — Inbound | Matt Levin Spaceman | |||||
| — Inbound | Qi Yuan Mentis | |||||
| — Inbound | Clement The Whale Tea | |||||
| — Inbound | Shamus O plus | |||||
| — Inbound | James Briq Studio | |||||
| — Inbound | Joanne Tay Grooming Oasis | |||||
| — Inbound | Dee Vak Bavarian Autohaus | Pending | ||||
| — Inbound | Bertram Beta Pet Mart | |||||
| — Inbound | Candice AP Concept/ FA | |||||
| — Inbound | Roanne Mathscape | |||||
| — Inbound | Pamela My Beautiful Doors | |||||
| — Inbound | Jay Space Change | |||||
| — Inbound | Christian Oh JNA | 8k | ||||
| — Inbound | Sky/Michelle Tian Yun |
Where the leads came from, and what each source cost
| Source | Spend | Leads | Booked | Showed | Closed | Cost / lead | Cost / booked | Cost / closed | Revenue paid |
|---|---|---|---|---|---|---|---|---|---|
| Ads | $79,840 | 987 | 185 | 97 | 39 | $81 | $432 | $2,047 | $0 |
| Inbound | — | 33 | 32 | 1 | 10 | — | — | — | $4,000 |
| Referral | — | 8 | 8 | 0 | 2 | — | — | — | $0 |
| By campaign (spend matched on the exact campaign name) | |||||||||
| OLD ATLAS MEDIA (pre Dec 2025) | no spend synced | 450 | 30 | 0 | 20 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM | $14,252 | 202 | 62 | 42 | 8 | $71 | $230 | $1,782 | $0 |
| NEW ATLAS MEDIA FORM 2.0 | $14,034 | 128 | 50 | 30 | 7 | $110 | $281 | $2,005 | $0 |
| Atlas Media Campaign | $15,165 | 116 | 22 | 13 | 3 | $131 | $689 | $5,055 | $0 |
| Atlas Media Campaign – Testing | $8,414 | 91 | 18 | 10 | 1 | $92 | $467 | $8,414 | $0 |
| ATLAS MEDIA SERVICE LP | $966 | 2 | 1 | 1 | 0 | $483 | $966 | — | $0 |
| NEW ATLAS MEDIA | $843 | 1 | 1 | 1 | 0 | $843 | $843 | — | $0 |
| NEW ATLAS MEDIA (not yet in sheet) | no spend synced | 1 | 1 | 0 | 0 | — | — | — | $0 |
| By ad set (lead counts; spend is only synced per campaign) | |||||||||
| NEW ATLAS MEDIA FORM › BATCH001_FULLSUITE_FORM | — | 194 | 56 | 41 | 8 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH002 | — | 121 | 14 | 0 | 5 | — | — | — | $0 |
| Atlas Media Campaign – Testing › Batch001 | — | 82 | 17 | 9 | 1 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH010 | — | 80 | 3 | 0 | 3 | — | — | — | $0 |
| Atlas Media Campaign › Batch002-Testimonials | — | 78 | 15 | 9 | 1 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM 2.0 › BATCH001_FULLSUITE_FORM | — | 77 | 31 | 27 | 6 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH003-S2 | — | 66 | 3 | 0 | 3 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH007 | — | 55 | 5 | 0 | 5 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM 2.0 › BATCH001_FULLSUITE_FORM – Copy | — | 42 | 11 | 3 | 1 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH003-S4 | — | 30 | 0 | 0 | 0 | — | — | — | $0 |
| Atlas Media Campaign › Batch001-Fullsuite | — | 27 | 4 | 2 | 1 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_IMG_BATCH001 | — | 23 | 0 | 0 | 0 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › (ad set not recorded) | — | 19 | 1 | 0 | 1 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH003-S1 | — | 15 | 1 | 0 | 1 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH006E | — | 14 | 1 | 0 | 1 | — | — | — | $0 |
| By ad (lead counts) | |||||||||
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH003-S2 › ATLASMEDIA_VID_BATCH003-S2 | — | 66 | 3 | 0 | 3 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM › BATCH001_FULLSUITE_FORM › BATCH001_FULLSUITE_VID2_FORM | — | 61 | 15 | 13 | 0 | — | — | — | $0 |
| Atlas Media Campaign – Testing › Batch001 › BATCH001_BADAGENCYEX | — | 61 | 12 | 6 | 0 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH002 › ATLASMEDIA_VID_BATCH002_A | — | 56 | 4 | 0 | 2 | — | — | — | $0 |
| Atlas Media Campaign › Batch002-Testimonials › BATCH002_TED | — | 54 | 5 | 1 | 0 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH002 › ATLASMEDIA_VID_BATCH002_B | — | 53 | 9 | 0 | 2 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM › BATCH001_FULLSUITE_FORM › BATCH001_FULLSUITE_VID6_FORM | — | 51 | 16 | 9 | 0 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH007 › ATLASMEDIA_VID_BATCH007E | — | 39 | 5 | 0 | 5 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH010 › ATLASMEDIA_VID_BENEFITS | — | 35 | 1 | 0 | 1 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM › BATCH001_FULLSUITE_FORM › BATCH001_FULLSUITE_VID5_FORM | — | 35 | 16 | 12 | 3 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM 2.0 › BATCH001_FULLSUITE_FORM › BATCH001_FULLSUITE_VID11_FORM – Copy | — | 34 | 13 | 12 | 5 | — | — | — | $0 |
| OLD ATLAS MEDIA (pre Dec 2025) › ATLASMEDIA_VID_BATCH003-S4 › ATLASMEDIA_VID_BATCH003-S4 | — | 30 | 0 | 0 | 0 | — | — | — | $0 |
| NEW ATLAS MEDIA FORM 2.0 › BATCH001_FULLSUITE_FORM › BATCH001_FULLSUITE_VID2_FORM | — | 28 | 12 | 9 | 0 | — | — | — | $0 |
| Atlas Media Campaign › Batch001-Fullsuite › BATCH001_JIL | — | 27 | 4 | 2 | 1 | — | — | — | $0 |
| Atlas Media Campaign › Batch002-Testimonials › BATCH002_OCCRA | — | 24 | 10 | 8 | 1 | — | — | — | $0 |
Spend is the agency's own lead campaigns only (matched by campaign name; event, client and recruitment campaigns on the shared account are excluded), synced daily from Meta. Revenue is paid invoices matched to the lead's email; deal sizes typed on the sheet are not money. Spend is synced per campaign per day, so ad set and ad rows show lead counts only until the ad-level sync exists.
Lead tally against Meta Meta 1108 · GHL 986 · 1 not attributable
| Month | Meta form leads | GHL leads, matched | Gap | Not attributable | Spend |
|---|---|---|---|---|---|
| 2026-10 | 6 | 0 | +6 | $951 | |
| 2026-09 | 53 | 45 | +8 | 1 | $4,970 |
| 2026-08 | 73 | 67 | +6 | $7,117 | |
| 2026-07 | 83 | 79 | +4 | $9,195 | |
| 2026-06 | 17 | 12 | +5 | $3,872 | |
| 2026-05 | 26 | 24 | +2 | $2,559 | |
| 2026-04 | 28 | 29 | -1 | $2,997 | |
| 2026-03 | 37 | 39 | -2 | $3,103 | |
| 2026-02 | 43 | 37 | +6 | $4,961 | |
| 2026-01 | 148 | 134 | +14 | $9,591 | |
| 2025-12 | 68 | 70 | -2 | $6,206 | |
| 2025-09 | 11 | 10 | +1 | $1,310 | |
| 2025-08 | 63 | 53 | +10 | $4,687 | |
| 2025-07 | 24 | 21 | +3 | $1,494 | |
| 2025-06 | 27 | 11 | +16 | $1,648 | |
| 2025-05 | 44 | 36 | +8 | $2,479 | |
| 2025-04 | 9 | 8 | +1 | $188 | |
| 2025-03 | 40 | 31 | +9 | $1,781 | |
| 2025-02 | 31 | 26 | +5 | $1,431 | |
| 2025-01 | 20 | 18 | +2 | $1,135 | |
| 2024-11 | 28 | 26 | +2 | $667 | |
| 2024-10 | 86 | 74 | +12 | $2,153 | |
| 2024-09 | 57 | 56 | +1 | $1,739 | |
| 2024-08 | 28 | 27 | +1 | $1,860 | |
| 2024-07 | 58 | 48 | +10 | $1,747 | |
| 2023-09 | 0 | 5 | -5 | — |
Meta counts every form submission on the agency's lead campaigns; GHL counts contacts whose campaign field is that Meta campaign. Gaps are submissions that never became a contact: junk removed, repeat submissions, or never reached the sheet. Not attributable means the lead's campaign label is missing or is not a campaign we ran; those are listed but never counted in cost or performance.
How these numbers are made
Leads, booked, showed and closed count every lead whose date falls in the window. The SOP rates (qualification, booking, show, close) are measured on Current and Renewed cohorts only; legacy leads are listed but not measured. In this window: 1028 legacy leads, 225 booked, 98 showed, 51 closed.
Spend is the agency's own lead campaigns on Meta, by campaign name, synced daily. Cost per lead uses ad-sourced leads in GHL; Meta counted 1108 form leads in the same window. Revenue is paid invoices matched to the lead's email; deal sizes typed on the sheet are not money. Projection is spend to date plus every active ad set's daily budget for the days left.